Section 1. Short title
This Act may be cited as the Jersey Pride Tax Credit Act of 2026.
(a) New Jersey promotion tax credit
Subpart D of part IV of subchapter A of chapter 1 of the Internal Revenue Code of 1986 is amended by adding at the end the following new section:
(a) In general
For the purposes of section 38, the Jersey pride tax credit is an amount equal to 25 percent of the aggregate amount for which the taxpayer sold eligible products in the course of the trade or business of the taxpayer to unrelated parties during the taxable year.
(b) Eligible product
In this section, the term eligible product means any product that promotes the State of New Jersey.
(b) Credit made part of general business credit
Section 38 of subpart D of part IV of subchapter A of chapter 1 of the Internal Revenue Code of 1986, is amended—
(1) by striking plus at the end of paragraph (40),
(2) by striking the period at the end of paragraph (41) and inserting, plus, and
(3) by adding at the end the following new paragraph:
(42) the Jersey pride tax credit determined under section 45BB.
(c) Clerical amendment
The table of sections for subpart D of part IV of subchapter A of chapter 1 of such Code is amended by adding at the end the following new item:
(d) Effective date
The amendment made by this section shall apply to products sold after December 31, 2025.